Group of people and dogs posing in front of a red vehicle with "Stanley Sawtooth Chamber of Commerce" sign, in snowy outdoor setting.

What is thegoodtourism?

I have had the pleasure of being what one might call a “local insider” with this company for a few years now. [thegoodtourist] goes above and beyond to know every square inch of the project for their clients. This allows them to highlight a town/business/person or anything in such a unique and perfect light.

-Joe Blakemore

Promoting Places, Protecting Communities

The Good Tourist is a specialized marketing agency dedicated to helping communities highlight their tourism assets in a responsible way.

It’s Simple…

We believe that increased tourism should benefit locals, not burden them. By strategically promoting destinations, we ensure that tourism supports the community rather than overwhelming it.

Our mission is to attract the right visitors—those who appreciate and respect the places they explore. Responsible tourism means more than just bringing people in; it means recreating responsibly, supporting small businesses, and preserving local culture. From protecting public lands and leaving no trace to choosing independent shops, restaurants, and lodging, every visitor has a role to play in keeping a destination sustainable.

Tourism should uplift, not exploit. By embracing the unique traditions, history, and identity of each community, we help destinations thrive in a way that respects their people, businesses, and natural beauty.

The words "the good tourist" in green and white on a gray background.
Group of people outdoors with mountains in the background under a blue sky, text reads "Be Good to the... Locals, Environment, & Businesses."
Green background with white text describing "The Good Tourist" agency's mission statement. The text emphasizes responsible tourism, supporting local communities, protecting public lands, and preserving local culture. It promotes sustainable practices
Graphic with text: "#1 Rule Don't Be an A**hole" and "@thegoodtourist_"
Green and white text graphic about responsible tourism promoting supporting small businesses, recreating responsibly, and preserving culture, with the phrase "TOURIST isn't a bad word."
"Support It" poster promoting small business, highlighting the importance of local culture, community spirit, and supporting rural economies by patronizing local lodging, retail, and restaurants.
"Protect It" poster about recreating responsibly, detailing guidelines for outdoor conservation, such as leaving no trace and respecting wildlife. Includes logo @thegoodtourist_.
Promotional message stating "Respect It. Preserve the Culture" with a paragraph about appreciating rural communities, respecting local cultures, and supporting local businesses. Encourages tourists to engage with locals and support community preserva
"How We Promote It" marketing strategy explained by The Good Tourist. The image outlines their approach to promoting tourism, focusing on attracting respectful visitors. Key methods include collecting visitor information, sending direct email message
Step 1: Collecting Info process description by The Good Tourist, outlining the collection of visitor data and providing community benefit resources.
Informational graphic titled "Step 2: Email Your Target Market." It discusses the benefits of directly emailing visitors before arrival, providing them with a guide for a positive and sustainable trip. The email includes sections on supporting local
A guide explaining step 2 titled 'Email Your Target Market' for promoting a destination. It highlights the importance of emailing visitors with a guide before their arrival, focusing on supporting local businesses, preserving culture, and recreating
Infographic titled 'Step 3: Delivering the Right Ads' promoting Stanley, Idaho tourism. Highlights include responsible recreation, preserving culture, and exploring small businesses. Features images of outdoor activities and local experiences with te
Informational graphic titled 'Step 1-4: Working with the Community.' It outlines the importance of collaboration with local communities for tourism initiatives, including sharing event information, highlighting crucial initiatives, and addressing loc
Infographic titled "The Good Tourist Landing Page" detailing a program offered by TheGoodTouristGuide.com. It outlines features such as location information, a call to action, top tourist tips, humorous content section, hidden gems, a podcast episode
Pricing structure information for TheGoodTouristGuide.com, detailing a program that includes a custom landing page with content like location details, a call to action, top tourist tips, humorous sections, hidden gems, a podcast episode, accommodatio

Our Services

  • We help communities develop sustainable tourism strategies that attract the right visitors while protecting local resources.

  • In times of crisis, we craft clear, effective communication to keep visitors informed and help communities recover.

  • We create and manage engaging content that highlights your destination while educating visitors on responsible tourism.

  • Targeted online campaigns ensure your community reaches travelers who align with its values and offerings.

  • From blogs to brand storytelling, we craft compelling narratives that showcase what makes your destination unique.

  • We evaluate and optimize your website to improve user experience, accessibility, and tourism impact.

  • High-quality visuals capture the essence of your destination, inspiring responsible travelers to visit and support your community.